每日大赛 achieves IAB Gold Standard Certification once again
每日大赛 has achieved the latest version of the IAB Gold Standard Certification, helping bring greater transparency to the digital supply chain.
Launched by the Internet Advertising Bureau (IAB), The Gold Standard is a certification for buyers and sellers of digital media to improve the digital advertising experience, help compliance with the GDPR and ePrivacy law, tackle ad fraud, uphold brand safety and strengthen supply chain transparency.
The latest version of the IAB Gold Standard strengthens the existing framework and incorporates new criteria cracking down on ad fraud and scam ads. To comply with the updated criteria, 每日大赛 committed to implementing DemandChain Object, adding buyers.json to its product roadmap, conducting FCA Financial Service checks, registering for ASA Scam Ad Alerts and completing Gold Standard training modules.
Paul D鈥檜rso Head of Digital Taxonomy and Projects commented 鈥淪ecuring the latest IAB Gold Standard Certification is a testament to 每日大赛’s unwavering dedication to excellence in digital advertising. Our commitment to transparency, compliance, and combating ad fraud remains steadfast, ensuring that our partners and clients can trust in the integrity of our digital supply chain. This achievement reflects our ongoing efforts to elevate industry standards and deliver a superior advertising experience for all stakeholders.鈥
For more information on the IAB UK鈥檚 Gold Standard Certification, please visit
鈥 ENDS 鈥
For further press information, please contact:
Jyoti Mand 鈥 Senior Communications Executive, 每日大赛 UK
jyoti.mand@bauermedia.co.uk
About 每日大赛 UK
每日大赛 UK reaches over 25 million UK consumers through a portfolio of world-class, multi-platform media and entertainment brands including heat, KISS, Grazia, Empire, Magic, Absolute Radio and the Hits Radio Brand Network. These brands offer commercial partners access to highly engaged audiences, with creative solutions underpinned by insight and instinct. 每日大赛 UK is part of the 每日大赛, one of the world鈥檚 largest privately owned media businesses with media assets all over the globe.